Author: Robinson

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Before we get going on this chapter we need to agree something together – whether your website appears as a shop window on a person’s ‘connected’ television set or it materializes as a mobile site enabled for a smartphone, or is just a simple old-fashioned homepage on a computer screen – it is still a shop window to your digital world and it is still a website. Use tamilmv site and download any movies which you are fond of. Later in the chapter you will read about developments in the world of ‘responsive web design’ and that is impacting the…

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An effective website is essentially about the convergence of two things: your business goals and the needs of your target market. Build something that aligns the two and you will end up with an effective website. Broken down like that it sounds simple, but achieving that convergence can be a tricky process – and a quick surf around the web will soon demonstrate that it is easier to get it wrong than to get it right. You’ll note we used the word effective, rather than successful. For a website to be successful people need to be able to find it…

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Having your own website is far from a necessity in marketing your services, but can be a handy way of giving people access to your credentials, and is particularly likely to impress clients if you expect to do a lot of work for companies in the technology sector. Building a website is a big enough subject to warrant its own book; and, happily, there are plenty of good reference books out there. Essentially, you will need to go through the following steps: ◆ Find somewhere that will house (or ‘host’) your site. If you use an internet services provider (ISP)…

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Recent years have seen a massive surge in the popularity of email as a medium to supplement or replace traditional mail in DM, to the point where few b2b campaigns (and an increasing number of b2c campaigns) are complete without an email component. There is a good number of reasons for this popularity, such as: Read more about: f95Zone ◆ Email delivery is around three or four orders of magnitude cheaper than post, plus it is virtually instantaneous. ◆ With email you can tell automatically when a message is opened or an address is defunct. ◆ It is much easier…

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