Robinson
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Applications
Using Eclipse for Android Development
This chapter is an introduction to building a complete Android app. The chapter includes creating a new app project, exploring…
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Applications
Persistent Data in Android
The capability to have data that the app uses or relies on to continue to be available regardless of changes…
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Applications
Lists In Android: Navigation and Information Display
Lists are very useful tools and have become ubiquitous in mobile computing. So much so that my daughter asked, after…
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Applications
Access to Hardware and Sensors in Android
Mobile computing devices have hardware features that significantly distinguish them from their more stationary counterparts. Hardware features allow the device…
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Digital Marketing
The technology behind digital marketing
As we have already mentioned, developments in technology and the evolution of marketing are inextricably intertwined. Technology has underpinned major…
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Digital Marketing
The wild wide web – a new frontier
Up to this point, the internet had been the realm of technologists and scientists at research institutions. But the advent…
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Digital Marketing
Why you need a digital marketing strategy?
Why do you need a digital marketing strategy? The simple answer: because without one you will miss opportunities and lose…
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Applications
Your website – the hub of your digital marketing world
Before we get going on this chapter we need to agree something together – whether your website appears as a…
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Digital Marketing
Building an effective website
An effective website is essentially about the convergence of two things: your business goals and the needs of your target…
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What is it like to be a freelance copywriter?
Copywriting is an ideal way to make money by working for yourself and using your brains and creativity. As your…
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